Enugu is set for a major economic and culinary boost as Dr Austin Njoko and Barr. Princess Lulu Njoko, CEO and Managing Director of Priceless Stores respectively, prepare to launch two landmark establishments—Priceless Stores and Flamingo Restaurant—this Sunday, August 24, 2025, at ICC by Okpara Square. The grand ceremony promises a star-studded guest list, including government officials, business moguls, community leaders, religious figures, and academics.
Priceless Stores, a popular retail chain with outlets in Owerri, Aba, Lekki, and beyond, will now expand its footprint to Enugu. With opening hours from 9 AM to 9 PM daily, the outlet offers everything from electronics and phone accessories to baby wears, jewelry, provisions, laundry equipment, bags, and shoes—all reputed for affordability, quality, and a friendly, spacious shopping environment.
Adjacent to the retail complex, Flamingo Restaurant has been designed as a modern dining hub, offering “palatable and nourishing” fare to satisfy diverse palates. Under the Njokos’ leadership, the eatery will be managed by a team of seasoned chefs, promising both culinary excellence and a relaxed ambiance.
Economic empowerment lies at the core of the Njokos’ vision. Both ventures will prioritize hiring Enugu natives, offering competitive salaries and benefits. The couple sees their investment not merely as a business venture, but as a pathway to uplift local communities and improve livelihoods.
Residents and observers are already expressing optimism, predicting that the new mall and restaurant will create hundreds of jobs, stimulate local supply chains, and attract consumers from across the South-East. Many see the opening as a catalyst for Enugu’s retail and hospitality sectors.
Grateful and humbled, the Njokos acknowledged divine blessings for their achievements ahead of Sunday’s launch. They have invited the public to come and experience “quality goods and services” and support the homegrown brands that are redefining modern commerce and dining in Enugu.
