Chinedu Hardy Nwadike has called on entertainers residing in the east of the Niger to improve the standards they are working with because it is one of the ways people outside the region will start appreciating them.
Hardy called on musicians especially to create concepts and quit copying since it will only leave them as shadows of the main guys.
“Most people are okay with low standards, they can accept anything because they believe they don’t have other options available to them. Nobody respects substandard materials, everyone wants to identify with the originals, which is why we need to start being original in this area.
We need to be exceptional in our packaging and presentation; we all need to rebrand to show people outside here that we are still in the industry”
He however regretted the poor facilities in the region, but still maintained that those deficiencies will never be any form of excuse for entertainers who are failing.
“The funniest part is that people out there watch what we do, they love it, but the fact that they don’t want you to unseat them makes them look down on you at times. It is a personal thing for anyone to agree to stay down. It is like heavenly race run by individuals but collectively, we can make the kingdom bubble.
This is why individually we’ll repackage for an industry that’ll benefit all of us” He added.
Hardy recently released two singles: My dream featuring Floxy and Romy in January 2, when he celebrated his birthday and Alone, which is tribute to his late friend Prince Noel Tochukwu Unegbu featuring LMG, YungRoc and Floxy.
