Mercy Eke, the winner of Big Brother Naija Season 4 and one of the franchise’s most influential alumni, has publicly declared her unwavering support for Dede, a 23-year-old entrepreneur from Delta State, currently shaking things up in BBNaija Season 10. In a bold post shared via her official X (formerly Twitter) handle on Monday, Mercy simply wrote: “Dede a 10/10,” igniting waves of excitement across social media.
The endorsement from the self-proclaimed “Queen of Highlights” is already stirring tension among fanbases as the race for the ₦150 million grand prize intensifies. Dede, known for his smooth charisma and business acumen, has steadily gained popularity among viewers for his calm gameplay and strategic alliances.
Mercy’s tweet has since gone viral, with fans of “Team Dede” adopting her validation as a rallying cry. “Mercy doesn’t just back anyone,” one user wrote. “Dede must be cooking something special.” Others have noted that Eke’s influence has previously helped swing momentum in past seasons and could be a game-changer this year.
She’s not the only ex-housemate backing her favourite. Erica Nlewedim, the controversial star of BBNaija Season 5, has thrown her weight behind Sabrina, calling her “the only one with that star factor.” Meanwhile, Tacha Akide, another BBNaija firebrand, is all in for Isabella, whom she describes as “bold, beautiful, and built for this.”
Also joining the conversation is Adekunle Olopade, a Season 7 finalist, who has pitched his tent with Sultana, highlighting her intelligence and “realness” in a game often dominated by showmanship. With former housemates now acting as kingmakers on social media, BBNaija Season 10 is shaping into a star-studded showdown beyond the house walls.
As the weeks roll by, the competition is not just about who plays the best inside the house—but also about who has the strongest backing outside of it. With a prize package worth over ₦150 million including cash, a brand-new SUV, and endorsement deals, the stakes have never been higher.
Dede’s rising support, now supercharged by Mercy Eke’s endorsement, may have just tilted the scale in one of the most unpredictable seasons of Big Brother Naija yet.
