Truecaller records 100 million daily active users

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Truecaller says it has reached over 100 million daily active users. According to a statement obtained on Sunday, in less than a year, the app has risen from 100 million active users per month to 100 million daily active users, and is growing faster than ever.

The statement said, “With more than 20 per cent of its user base in Africa, Truecaller app service identifies more than half a billion calls a month in the region, and 50 per cent of the SMS received are spam. In Nigeria, the application blocks and filters more than 13 million calls and 25 million spam SMS per month.”

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In emerging markets, it stated that there was increased importance placed on smartphones in peoples’ daily lives, adding that it was their primary gateway to the Internet, their connection with family and friends, people abroad, and increasingly their main banking and finance tool.

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The Chief Executive Officer and Co-Founder, Truecaller, Alan Mamedi, said, “Close to a decade ago, we set out to solve what we thought was a simple problem – how to figure out who these unknown numbers belong to that keeps calling us; little did we know how big of a problem that actually was in all corners of the world.

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“It was so big, in fact, that Truecaller is pleased and excited to announce that we now have more than 100 million daily active users using our app for their daily communication. There are only a handful of mobile-only services that impact as many users each and every day and we are humbled to be able to join this exclusive group.”

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According to the statement, with the proliferation of new and advanced technologies that are ever evolving, Truecaller has also come a long way from simple beginnings as a Caller ID and spam blocking app, to a fully fledged communications platform with calls, SMS, flash messages and payment services.

He said, “We could never have predicted that Truecaller would become an indispensable resource for women’s safety in many countries; or that it would be used for e-commerce and courier services around the globe to facilitate the difficult last mile of delivery; or allow more people to experience a data-only product in offline mode.

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“Truecaller is more than just an app on your phone, it has aided in bridging the digital divide between the urban and growing semi-urban/rural markets in India; and has even enabled more African businesses to accept online payment.”

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